BFM Business featured a report on La Grande Épicerie de Paris, a "laboratory for young brands." Among the houses featured on the shelves: Maison Craquelin and its Provençal biscuits.
La Grande Épicerie de Paris, a laboratory for young brands
In its Morning Retail segment, broadcast on Good Morning Business, BFM Business looked at how La Grande Épicerie de Paris identifies and supports young brands. The report features Clémence Le Tannou, the buyer in charge of the "L'Invité Rive Gauche" corner, a space where the department store highlights new houses.
Our Provençal biscuits on the shelves
Throughout the footage, our bags appear on the shelves: shortbreads, orange blossom navettes, orange biscuits, and palets. A wonderful showcase for a biscuit maker born in La Ciotat, and the pride of seeing our recipes from the South of France alongside the finest brands in gourmet food.
Watch the report again
The report can be viewed on our Press Coverage page, along with all the articles dedicated to Maison Craquelin.
To learn more: find our biscuits on the La Grande Épicerie de Paris website, and our sweet biscuits in our online shop.
